Culturally appropriate storytelling to improve blood pressure: a randomized trial
An interactive storytelling intervention involving DVDs was tested as a tool for health promotion among 230 African Americans with hypertension attending an inner-city safety-net clinic in the southern United States. Most patients (71.4%) were women, and the mean age was 53.7 years. The study intervention consisted of 3 DVDs that contained patient stories. Storytellers were drawn from the patient population. Patients assigned to the intervention (comparison group) received an attention control DVD; separate random assignments were performed for patients with controlled or uncontrolled hypertension. Among patients with baseline uncontrolled hypertension, significant reductions from baseline were seen at 3 months for both systolic (11.21 mm Hg; p=0.012) and diastolic (6.43 mm Hg; p=0.012) blood pressure in the intervention group. Patients with baseline controlled hypertension did not significantly differ over time between study groups. Blood pressure subsequently increased for both groups, but between-group differences remained relatively constant.
Many of us use role models, or story telling in health promotion activities. Great to see published evidence of how one clinic has made it work for them.
Reference: Ann Intern Med. 2011;154(2):77-84.